Salty Games Brand Identity

Brand identity for SALTY GAMES, an Australian game studio.
The goal of this project was not only to redesign the logo, but also to refine the overall visual tone of the brand, giving it a more professional and cohesive look while maintaining a sense of fun in a modern way.
The crocodile symbol associated with the brand was preserved and significantly refined. It was also integrated into the design of the icon, with the letter “S” shaped as a crocodile swimming on the water’s surface, reinforcing the studio’s identity in a subtle and distinctive way.